The digital publishing industry is booming and witnessing a number of innovations now. It started with converting the printed material into digital content in the form of eBooks. However, many readers continued to prefer the printed version over eBooks, which led to the next bigger challenge i.e. making eBooks attractive and easy to use for the readers. When it comes to making the eBooks easier to access and use, getting a dedicated reader app designed has worked quite well. As we know, eReaders have been evolving by the day with each new version comprising better features: integrated dictionary, text search, text-to-speech conversion, bookmarks, day/night mode, to name a few. While these features have made accessing digital books easier, the only thing left is interactivity and increasing user engagement.
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